Position Description
Press Northwestern University Press
Category
Marketing and Sales
Title
Publicist

Description

PUBLICIST

Northwestern University Press

Supporting Northwestern University Press, the Publicist is responsible for the creation of publicity activities that
support the launch of NU Press frontlist and distribution titles and which enhance the awareness about and
prestige of NU Press locally, nationally, and internationally. Specific responsibilities:

  • Create and carry out publicity campaigns for up to 25 frontlist trade titles a year (and some scholarly titles) including:
  1. Identify audiences and related media outlets
  2. Compose media list and reviewers lists
  3. Distribute ARCs and review copies
  4. Write and distribute email announcement
  5. Pitch interviews, op-eds, and feature stories
  6. Develop author bookstore signings and other special events
  7. Social media launch
  8. Contribute written publicity points to the title’s general marketing plan
  • Identify and cultivate relationships with key media targets. Participate in seasonal media calls. Assiduously follow-up of media requests.
  • Communicate with authors about book-specific publicity activities.
  • Proactively develop partner relationships on campus (Media Relations, NUL, Block Museum, etc.) and in the area (Poetry Foundation, Chicago Humanities Festival, etc.) to develop opportunities to increase awareness about and the prestige of NU Press in the NU community.
  • Maintain and regularly update database of reviewers and media contacts.
  • Track and process tearsheets and media mentions.
  • Maintain the Press’s social media presence.
  • Develop new and enhance existing Wikipedia entries where possible.
  • Write press releases about topics related to the Press as necessary.
  • Other duties as assigned.

To apply or for more information: https://careers.northwestern.edu/psc/hr857prd_er/EMPLOYEE/HRMS/c/HRS_HRAM_FL.HRS_CG_SEARCH_FL.GBL?Page=HRS_APP_SCHJOB_FL&Action=U

 

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Posted
2019-12-05